Has branding become a substitute for product and service innovation? Lucas Conley thinks so. This video is a funny description of a real business issue. What do you think? Has a focus on the messaging overtaken focus on the product? Can excessive and obsessive branding be a substitute for customer service and product innovation?
Showing posts with label Culture and Branding. Show all posts
Showing posts with label Culture and Branding. Show all posts
Friday, October 10, 2008
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